Adams Avenue Farmers' Market

Grand Opening Wednesday, May 12, 2010
3-7pm

Providing the communities of Normal Heights, University Heights, Talmadge, Kensington and beyond with 24-Carrot Excitement! Find incredible fruits, vegetables and farm-fresh eggs ; shop for fresh baked bread and pastries,

fish, meat, cheese, fresh flowers, sea salts and spices, olives and sauces. Meet local artists and craftspeople, enjoy the live music and a bite to eat, and mingle with your neighbors.

The location with be at Adams Ave and 40th Street just south of Adams. Click here for location.

http://www.adamsavemarket.com/

Bike Valet was a big hit!

The bike valet at this years Roots Fest on Adams was a big hit.
Adams Ave Bikes and the San Diego County Bicycle Coalition
parked over 300 bikes.
Thanks to Andrew and Kathy for making this happen.

Ice(land) at Jaynes

We're excited to announce that we just fired up our new Kold Draft ice machine as well as our commercial ice crusher for our cocktail program. Kold Draft is a PA based ice machine company and was the first automatic ice making machine manufacturer. Their ice is particularly well suited to craft cocktails: hard, cold and free of impurities. I think we may have the first KD in San Diego. We also just installed a commercial ice crusher which you definitely want to keep your hands away from. Nothing like great crushed ice in the coming summer. We're gunning to have not only the finest, most consistent cocktails in San Diego, but to bring them to you at the best prices. Come on down and see what we're up to.

Wednesday nights are Cocktail Night and the specialty list is only $6. If you are serious about getting your drink on, there's no other choice on Wednesdays.

photo courtesy of dobianchi.com

Small Brewery of the Year: Ballast Point Tasting at Proprietor's Reserve!

Wednesday, April 28th at 7pm, Proprietor's Reserve Wine Bar
We are very excited to share with you the 3 Gold Medal Winner and Small Brewery of the Year at the World Beer Beer Cup, Ballast Point Brewery! Most people know Ballast Point for their super popular Yellowtail Pale Ale, but we're gonna show you there is much much more to this San Diego Brewery!

We have an exciting event planned for you, complete with a Ballast Point Brewer, Cask Beer and a Mystery Growler!! (A growler is basically a big jug they will pull from the tap in their tasting room and is only available there usually!)

Beer Menu - 8 Beers, each a 4 oz pour
Wahoo Wheat
Yellowtail Pale Ale
Big Eye IPA
Sculpin Ale Cask Beer (Gold Medal Winner!)
Sculpin Ale Bottled (comparison to see the Cask difference!)
Piper Down Scottish Ale (Gold Medal Winner!)
Black Marlin Porter
TBD Mystery Growler from the Tasting Room!

22oz bottles of Wahoo, Yellowtail, Big Eye, Black Marlin and Sculpin will be available for retail purchase at a discounted price during the tasting!

We'll be pairing the 8 beers with individually served tapas plates, so you can sit back and enjoy the tasting! Beer pairs great with different cheeses, nuts, cured meats, and fruits! There will also be some dinner specials on the board from Luz's Kitchen if you'd like a more substantial dinner.

All attendees will get to take home their Ballast Point Tasting Glass and have the chance to wine some great prizes from the Brewery!!

Event cost for 8 beers and plated tapas: $20/person
BRIX Club Members: $18/person

**Credit Card Reservations are kindly requested for events. Please contact Erin Sealy at erinsealy@hotmail.com or 619.823.3541

Visit Frequently for Updates and Additional Events: www.proprietorsreserve.com

Erin Sealy
Proprietor's Reserve Wine Bar
erinsealy@hotmail.com
619 8233541

Visual Art Supply at Roots

Come by VISUAL ART SUPPLY during The 37th Annual Roots Fest on Adams Saturday, April 24th, 10 am - 8 pm and Sunday April 25th, 10 am - 6 pm :: Live Music ∙ Artwork ∙ Pottery ∙ Jewelry ∙ Skateboards by Kelly Hutchison and more to be announced!!

Roots Fest Sat & Sun, April 24 & 25

The Roots Fest on Adams is a FUN, FREE two-day music festival which focuses on the promotion, preservation and performance of local and nationally touring musical acts.

The Adams Avenue Business Association will proudly present the 37th Annaul Roots Fest on Adams on Saturday and Sunday, April 24 & 25 2010. Over 40,000 visitors attended this FUN, FREE two-day festival last year. We hope all of you who attended enjoyed the live music performances, the vendors and the merchant shops along the Adams Avenue Business District and will return for more this year.

John Doe, Candy Kane, The Watson Twins, Gregory Page, Kid Ramos, Steve Poltz and more.... Click here for the 2010 Performance Schedule.

See Band Videos Here

BEERS FOR BOOKS at Blind Lady Ale House

Time: April 18, 2010 from 11:30am to 11:45pm
Location: Blind Lady Ale House
Street: 3416 Adams Avenue
City/Town: San Diego, CA
Website or Map: http://www.blindladyalehouse.…
Phone: 619-255-2491

The San Diego Chapter of Room to Read is organizing the 2nd annual ALL DAY Beers for Books fundraiser at the Blind Lady Ale House, one of San Diego's finest craft beer joints! Come on out for a great cause while enjoying tasty food and drink with friendly people.

For more information and to RSVP here is the link to the SD Room to Read Chapter Facebook event page:

http://www.facebook.com/event.php?eid=307923690680

ROOTS FEST ON ADAMS UPDATES

Roots Fest on Adams Performer Line-up Announced
The excitement is mounting for this FREE, FUN Music Event as the 2010 Performer Line-up has been announced. Schedule your time to attend early and get here to see your favorite Roots Fest on Adams performers. Click here for the 2010 Performance Schedule

Roots Fest on Adams Vendor Applications NOW available!
Adams Avenue Business Association is seeking more and new Arts & Craft Vendors for the Roots Fest on Adams (formerly known as the Roots & Folk Festival). If you have hand-made items that you sell, we would love to have you at the Roots Fest. The Applications are availbable online NOW! Get yours in early while the spaces are open! Get your application here.

Roots Fest on Adams Sponsorship Opportunities
The AABA is offering the member businesses the opportunity to be a sponsor of the Roots Fest on Adams. This will be a chance to highlight your shop to the over 50,000 expected visitors of the event through advertising in the Event Program and through the event venue. Event programs are distributed throughout the immediate neighborhoods and available to the event visitors.

Please review the SPONSORSHIPS and choose the one that fits your needs. These sponsorships will support the event and attract people to your location during and after the Roots Fest on Adams.

Sponsor the Roots Fest on Adams NOW!
Contact the AABA office to get your sponsorship now. The sponsorships are limited and are a great way to support the Roots Fest on Adams while attracting the visitors to your location.

How to Contact AABA Office:
PHONE: (619) 282-7329
E-MAIL: Jim@AdamsAvenueBusiness.com
VISIT: 4649 Hwley Boulevard, San Diego CA 92116
Taste of Adams Avenue Offering Sponsorship Opportunites
Adams Avenue Business Association will be hosting the 10th Annual Taste of Adams Avenue on Sunday, June 13, 2010 from 11:00 a.m. until 3:00 p.m.

This year’s Taste of Adams Avenue will feature trolleys (provided by Old Town Trolley Tours) to the diverse restaurants and eateries along Adams Avenue. Restaurants as they serve portions of their food specialties and hors d’oeuvres.

The 2010 Sponsorship again offers an opportunity to have a physical presence on site during the event. We will have a rest area for the “tasters” in the mid point of the event venue with booth spaces available for the sponsors. This gives you, the sponsor, an opportunity to directly market your products and services to the event visitors. Choose Your Sponsorship Level

April 14th

Aaron Bowen & His Ditties will be playing and there will be Pop Art w/ Kate tonight at Viva Pops.

The Bible Brothers are rumored to be playing at the corner of 34th and Adams.

Mariposa is happy to say the water issues are pretty much taken care of on their block and they WILL be open tonight.

Normal Heights Night on Adams?????

So, people keep asking, "What's the deal with Normal Heights Night on Adams? I don't get it."

Well, it's nothing but an excuse to get out and enjoy our neighborhood. Swing by Blind Lady for a beer, walk over to Pinto for some Thai or Cantina Mayahuel for tacos, drop in a Nickelodeon or Folk Arts Records to pick up some vintage vinyl, have a coffee at Lestat's to keep you going, then take you pick of Viva Pops or Mariposa Ice Cream for some of the best desserts in town. Oh, and maybe head over to the Sod for one more.

Seriously, it's that simple! Get out and ask "What's yer Night on Adams special" and see what happens. If they don't know what you're talking about tell them that your on the very first Normal Heights Night on Adams. Who knows, pretty soon we might have our very own Normal Heights version of a Walkabout. It's not gonna happen sitting on your couch.

GET OUT AND WALK

NORMAL HEIGHTS NIGHT on ADAMS

Our Normal Heights neighborhood is changing every day. In the last year a ton of new businesses have opened. Have you visited VISUAL ART SUPPLY for art supplies, STUFF for antiques, eaten at EL ZARAPE Restaurant, gotten a shave at THE BARBER SIDE, a popsicle at VIVA POPS or Thai food at PINTO? What's stoppin' you?

It looks like the weather is going to be nice on Wednesday. So, we're asking people to get out from 6-9pm, walk around and see what's happening in Normal Heights. Go to your favorite spot, try something new, just get out and walk around. Check out our Facebook Event.

We're also asking businesses to stay open later so you have a chance to check them out after a long day at work.

For a list of businesses you can check out the Adams Ave Business Directory and you'll be amazed.

LET US KNOW IF YOUR BUSINESS IS DOING SOMETHING SPECIAL email us at:
info@blindladyalehouse.com

MORE HAPPENING ON ADAMS

Cross Fit Elysium
(3322 Adams Avenue)

Thursday night, April 2, 2010, there was an auto accident that decimated the Rob Lovi's Gracie Academy at 3504 Adams Avenue.

Paul Estrada of Cross Fit Elysium is hosting a Fundraising Workout to support Rob Lovi's Gracie Academy on Sunday, April 18, 2010 from 12:00-1:30. Cross Fit will be asking for a minimal donation to take part in our workout, with our pool of athletes and friends Help to make something awesome happen!

The workout will be simple but challenging, no prior CrossFit experience necessary for you any friends you want to bring!

For More information on this workout, please call (619) 285.9456 or click here: Cross Fit Elysium Fundraising Workout. visit Cross Fit Elysium Website or Facebook
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Furry Friends Dog and Cat Grooming
(3537 Adams Avenue)
Flea Treatments

Furry Friends Dog and Cat Grooming has received a new supply of Flea Treats, a B vitamin complex formula for dogs and cats. They are flavored with real liver and your pet will love them. After feeding your little friend Flea Treats for about 10 to 20 days, your pet will develop a natural repellent to fleas. You can't smell any odor, and your pets aren't bothered by the repellent, but fleas don't like it the change so they stay off your dog or cat. Visit Furry Friends and check on Flea Treats and our other new arrivals. Our hours are Tuesdays-Fridays 8:00 am to 3:00 pm, Saturdays 9:00 am to 4:00 pm.

For other information, call (619) 282-2536 or visit w.furryfriendssandiego.com
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Souza Hair Color Design Center
(2707 Adams Avenue)

Dennis Souza has redesigned his salon's website and now has a Facebook page also. Visit the website at www.souzahairdesign.com or become a Facebook fan at Souza-Hair-Color-Design-Center.

Even better visit Souza Hair Color Design Center in person and say hi to Dennis Souza and Kathie Wagner at 2707 Adams Avenue. For appointments, call (619) 584-4755.
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Andre Rushing's Academy of Fine Art
(3535 Adams Avenue)

Children's Painting Class with Chudika Mahadevan.

Chudika Mahadevan teaches art at Innovations Academy in San Diego. She has a way of working with children that is both gentle and guiding.

Instructor's message: Develop imagination, learn new skills and participate in and fun and positive environment.

Six Week Session
DATES: Every Tuesdays April 6th-Tuesday May 11th
TIME: 4:00 pm-5:15 pm
Ages 5-12
$110.00 course fee (includes materials)

Reserve a spot today by calling (619) 952-6762.
Class size is limited.

Tuesday, April 13th 7pm Wine Tasting at Proprietor's Reserve!

Proprietor's Reserve is pleased to bring you the Reserve Collection of Hess Wines, Tuesday, April 13th at 7pm with Hess Representative Charlie Plummer.

6 Hess wines will be paired with heavy appetizers and select cheeses. The Hess wines you will be sampling are from their upper tier reserve and Napa, and represent the exceptional quality that Napa has become known for. Please join us on Tuesday, April 13th for a wonderful night of wine, food, and friends.

We kindly request credit card reservations to hold one of our 20 seats for you!

Please call 619.823.3541 or email: erinsealy@hotmail.com

Wines:
Hess "Allomi" Sauvignon Blanc
Napa Hess Collection "Su'skol" Chardonnay
Sequana "Sarmento" Pinot Noir, Santa Lucia Highlands
Napa Hess "Allomi" Cabernet
Napa Hess Collection Cabernet Mt Veeder
Hess Collection "19 Block Cuvee" Red, Mt Veeder

Food Pairing:
Select Cheeses
Genoa Salami
Roast Beef
Peppered Turkey Breast
Goat Cheese with Herbs & Artichoke
Garlic Herb Crustini
Sliced Crusty Baquette
Peeled Shrimp with Horseradish Cocktail Dressing
Roasted Red Pepper Hummus
Pork & Vegetable Dumpling
Artichoke Jalapeno Spread
Green Olive Tapenade
Warm Brie with Brown Sugar and Walnuts
Dark Chocolate Almonds
Sliced Stawberries in Chocolate Port Drizzle


Raffle items and retail "wine to go" specials will also add some fun to the night!

$25/person Tasting & Light Dinner
$20/person BRIX Club Members

UPCOMING EVENTS!!!!!
Wednesday, April 28th 7pm Ballast Point Beer Tasting
Saturday, May 15th 1pm Tobin James Lunch w/ Winemaker Tobin James!!!
Please be sure to check our calendar at www.proprietorsreserve.com for updates!!